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7 Ways to Find Startup Ideas (and AI Tools to Help You Out)

Ever feel like you want to be your own boss? Or do you want to run your own business but don’t know where to start?


You look at all these young founders killing it with their startups and wonder, “How did they come up with that idea?” 


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Well, you don’t always need an “aha” moment to come up with an idea. It’s about being curious, trying different things, and using tools to help you out to find the “right idea” for you.


Let’s break down 7 fun and easy ways to discover startup ideas that work. Plus, we will show you some cool AI tools that will make this easier and faster!


 

1: Solve Problems


One of the easiest ways to start a business is to solve a problem. People want solutions to problems, and if it annoys them enough, they will be willing to pay for it.

What’s something that bothers you often enough? It could be remembering birthdays, or note-taking for college or simply creating apps that help you be more organised.


Example: Apps like Hip let you set reminders for important dates and birthdays. AI Tool: Use Notion AI or Evernote AI to organize your list of annoying problems. Keep writing what bothers you and come up with cool startup ideas for that!


2: Notice what needs fixing

Take a look at things that you are using on a consistent basis or need a fix regularly. Elevate that. Take that thing and make it better.


Example - Fitness Trackers - Fitbit made fitness tracking easier, or food delivery apps made food accessible immediately.


AI Tool: Use ChatGPT to analyze reviews or Reddit's comments online to find out what people are complaining/not happy about.

3: Trends trending


Trends are where the magic happens. There is always something that is hot, and that's where the opportunity is. Whether it’s AI, sustainability, tech products, or mental health apps, all these can help you come up with cool ideas.


Example: Apps like Calm used the popularity of taking care of one’s mental health and created an app.


AI Tool: Use Google Trends or Trends.co to see what’s trending. Then, ask ChatGPT how you can turn those trends into an idea for a business.


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4: Do what you are good at


What are you good at? It could be you have a crazy imagination, or you love coding, or you are artistic. Leverage that to create a business.


Example: Create a business around artwork if that's your passion.


AI Tool: Use Skillshare AI to find unique niches or use Gemini for ideas to brainstorm. Use Descript AI to create videos or guides to promote your business.


5: Make something better


You don’t have to reinvent the wheel. Sometimes just taking an existing product and making it way better can really help. Being the first mover isn’t always the best. See what competition is doing and find gaps and make it cooler.


Example: MasterClass used celebrities and famous people to host classes online.


AI Tool: Use Typeform to create surveys and ask customers what they would like to see. Use Midjourney to visualize upgrades for products you use.


6: Deep Dive into Communities


Love being part of a community where you share a common passion or love for something? Maybe this could be your idea. Find your niche—maybe a board game club, gaming club, or book club.


Example: Goodreads created a community for book lovers.


AI Tool: Use Reddit to see what topics are trending. Then use ChatGPT or Gemini to ideate further.


7: Brainstorm with AI


Sometimes when you can’t think of something and just need to come up with ideas randomly, you can use AI. You will be surprised how helpful that can be. Bounce off ideas with AI, and you may find your perfect idea.


Example: AI might suggest a mood tracker or habit tracker for you.


AI Tool: Use Ideanote to come up with great ideas for this.

Finding an idea doesn’t have to be hard. Experiment with different genres that interest you, explore what is out there, and you may find your perfect startup idea before you know it!

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